Overview
Retail and wholesale trade managers plan, organize, direct, control and evaluate the operations of establishments that sell merchandise or services on a retail or wholesale basis. They are employed by retail and wholesale sales establishments or they may own and operate their own store.
This group performs some or all of the following duties:
Plan, direct and evaluate the operations of establishments engaged in wholesale and retail sales or of departments in such establishments
Manage staff and assign duties
Study market research and trends to determine consumer demand, potential sales volumes and effect of competitors' operations on sales
Determine merchandise and services to be sold, and implement price and credit policies
Source and negotiate with vendors when necessary to procure merchandise for resale
Develop and implement marketing strategies
Plan budgets, authorize expenditures, and monitor revenues
Evaluate and improve customer service and respond to customer requests and issues
Address staffing requirements, including the hiring, development and retention of staff
Employment prospects
Annual salary
$43,443
$85,239
$162,677
Job openings
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Strong job outlook
British Columbia
16,339expected job openings (5-year forecast)
Education and training
Employment requirements
Completion of secondary school is required.
A university degree or college diploma in business administration or other field related to the product or service being sold may be required.
Several years of related retail or wholesale sales experience at increasing levels of responsibility are usually required
Additional information
There is some mobility between managers in this unit group, depending on the product or service.
Certification requirements
Work Experience
Work experience recommended
Post-secondary programs in B.C.
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